Grafik

Description

This exhibition at Landesmuseum Zürich presents a comprehensive look at visual communication and its impact on daily life. The first part features historical posters and objects illustrating how graphic design conveys desires, stereotypes, and cultural identities, including representations of gender roles, Swissness, and exotic motifs. The second part demonstrates the creative process behind graphic design, from posters and logos to typography and exhibition graphics, with interactive stations allowing visitors to try their hand at design. The exhibit highlights the complexity, creativity, and societal importance of graphic design, past, present, and future.

Highlights

Explores the influence of graphic design on culture and identity; features historical posters and objects; interactive stations for hands-on experience; showcases design processes from logos to typography.

General Information

Held at Landesmuseum Zürich, Switzerland. Entry is free with agenda entry only — no tickets sold on Eventfrog. The exhibition runs on March 2, 2027, from 10:00 AM to 5:00 PM.

Location

Landesmuseum Zürich, Museumstrasse 2, 8001, Switzerland

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