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Description

This exhibition at Landesmuseum Zürich presents a comprehensive look at visual communication and its impact on everyday life. The first part features historical posters and objects illustrating how graphic design creates desire, conveys stereotypes, and shapes cultural identities, including representations of gender roles, Swissness, and exotic motifs. The second part reveals how graphic design is created, from posters and logos to typography and stamps, with interactive stations allowing visitors to try their hand at design. The exhibit highlights the complexity, creativity, and societal importance of graphic design, past, present, and future.

Highlights

Explores the influence of graphic design on culture; features historical posters and objects; interactive stations for visitors; showcases design processes from logos to typography.

General Information

Held at Landesmuseum Zürich, Switzerland. No tickets sold on Eventfrog; entry is free with museum admission. The exhibition runs on February 9, 2027, from 10:00 AM to 5:00 PM.

Location

Landesmuseum Zürich, Museumstrasse 2, 8001, Switzerland

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