Description
This exhibition at Landesmuseum Zürich presents a comprehensive collection of Swiss graphic design, illustrating its role in shaping societal perceptions and cultural identities. Visitors will see historical posters and objects demonstrating how graphic design has conveyed desires, stereotypes, and cultural messages, including representations of gender roles, Swissness, and exotic motifs. The second part of the exhibition reveals the creative process behind graphic design, from poster creation and logos to typography, stamps, and display graphics. Interactive stations invite visitors to try their hand at design, highlighting the craft and societal importance of graphic communication today and in the future.
Highlights
Historical posters and objects; exploration of graphic design's societal impact; interactive stations for hands-on experience; insights into creative processes from past to present.
General Information
Held at Landesmuseum Zürich, Switzerland. No tickets sold on Eventfrog; entry is free with museum admission. The exhibition runs on January 26, 2027, from 10:00 AM to 5:00 PM.
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Event Calendar
January 2027
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